Analytics & Intelligence


Digital Marketing Strategy
Turn disconnected marketing activities into a coordinated plan across search, social, paid media, content, conversion and measurement.

Marketing Analytics
Organize and interpret marketing data so your team can understand performance, identify opportunities and make more confident decisions.

Google Analytics Setup & Optimization
Configure and refine Google Analytics so your website data better reflects the events, journeys and outcomes that matter to your business.

Google Tag Manager Setup
Implement and organize marketing and analytics tags through a structured container designed for maintainability, testing and clearer data collection.

Conversion Tracking
Track the forms, calls, purchases, bookings and other actions that help reveal which marketing efforts are producing meaningful outcomes.

Attribution Strategy
Build a practical framework for understanding how marketing channels contribute when customers interact with multiple touchpoints before converting.

Marketing Dashboards & Reporting
Bring important marketing KPIs into a clearer reporting system so teams can understand performance without searching through multiple platforms.

Competitor Analysis
Study how competing brands attract attention, communicate value and acquire customers to identify gaps your business can use strategically.

Digital Marketing Audits
Get a structured review of your website, search, social, paid media, content, conversion and measurement with a prioritized roadmap for improvement.

AI Visibility Audits
Benchmark how your brand, competitors and topics appear across AI-assisted discovery and identify the content and authority gaps worth addressing.

SEO Audits
Evaluate technical health, content, search intent, architecture and authority to identify the highest-value opportunities for improving organic performance.

Paid Media Audits
Review campaign structure, targeting, creative, tracking, budgets and conversion paths to identify opportunities for stronger paid-media performance.

Growth Strategy Consulting
Work with NY7 Marketing to identify growth constraints, evaluate opportunities and build an actionable roadmap across acquisition, conversion and retention.

Marketing Performance Optimization
Continuously improve how marketing resources, campaigns, content and conversion systems work together to produce stronger business outcomes.
